HB Blog

Insights from the leadership at HB on technology and culture

How to Use Video to Maximize Your Trade Show Experiences

on April 18, 2017


Trade shows are a key part of marketing and sales efforts for businesses in every industry. But with the sheer number of booths set up at trade shows, how can you ensure that your booth stands...

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How to Show Your Students the World Using AV for Virtual Field Trips

on March 21, 2017

Technological advances continue to shape and redefine the world we live in. From new apps to self-parking cars, the scale of these technological advances varies. Regardless of the scale, it’s...

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Future-Proofing AV in the Classroom

on February 15, 2017

Over the past several years, we’ve seen technology play an increasingly important role in the education system. Technology in the classroom is no longer a pipe dream—it’s an integral part of...

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Is AV Really Killing the Written Word?

on August 18, 2016

It’s no longer a prediction—it’s a reality. Audio/video (AV) content exceeds written content in terms of web traffic—garnering 70 percent of all consumer Internet traffic in 2015, a number...

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How AV Integrators Can Maintain Relevance at the IT Table

on August 02, 2016

The AV world needs IT as part of the design and installation process. Not too long ago, the AV industry could afford to think of IT as an afterthought. But in recent years, the two have become...

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How to Use AV to Keep Attendees in Your Booth for Longer than 45 Seconds

on July 28, 2016

The average trade show attendee spends 8.3 hours meandering the exhibit hall floor. That may sound like a lot of time, but when you consider a mid-size trade show could have as many as 400...

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AV Professionals: It’s Time to Work on Your Audio Skills

on July 20, 2016

Most AV professionals have one overriding goal when they approach any project: To create a seamless audiovisual experience that makes users forget they are using the technology. Integrators have...

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Winning the Battle of Better Business Communication

on December 08, 2014

Business communication consists of many different methods of sharing information within an organization. One goal of sharing information is to guarantee your organization’s commercial benefit....

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Is There a Better Way for Email?

on December 05, 2014

Today the communications industry is growing by leaps and bounds, but one segment hasn’t quite kept up with the rest. You need look no further than your cluttered email inbox to recognize that...

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Building Workplaces for the Future, the Digital Way

on December 01, 2014

For enterprises to survive and grow in today’s shifting business landscape, they will need to become digitally fit for a future that will most likely be disruptive, unpredictable, and...

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